Prof. Justin Bull, gives a Sample UBC MBA Class and provides an introduction to how sustainability and innovation and the environmental crisis is actually a business opportunity in disguise. More information on the UBC MBA: http://sauderchallenge.com/mba This class was captured at our MBA Experience Day 2019, on February 23, 2019. The UBC MBA at UBC Sauder's Robert H. Lee Graduate School is a 16-month program, ranked as one of the world's top MBA programs, and North America's #1 International Faculty. Justin is currently a Lecturer in UBC Sauder's Entrepreneurship and Innovation Group and has taught Strategy and Innovation, Technology Entrepreneurship, and Indigenous Relations and Economic Development courses to MBA students.